Does it feel like your business is on a seesaw?
There are weeks when you're on top of the world. New clients are calling from out of the blue—and they agree to pay your rate without blinking. Terrific opportunities fall into your lap. You're getting a spike in orders from your web site. And your biggest problem seems to be finding time to handle all the new business.
And then there are weeks when all the callers want to sell you something. A prospect you thought was ready to get started vanishes. You spend an hour meeting with another prospect, who finally tells you he's shopping around and will "let you know." Your online shopping cart is so silent you have to see if it's still working. And then you start wondering if you'll be able to make next month's mortgage payment.
Which week you wake up with seems to depend on a roll of the dice. But it doesn't have to be that way.
And to do that, you only need two things.
I know because I'm a solopreneur myself and I work with other one and two-person shops all the time. Even in the corporate world, I worked with small businesses like insurance agencies, financial planners, and beer distributors. And I know when you're that small, you're either marketing or making the money—so it pays to choose wisely.
Unfortunately, plenty of people out there make their livelihood by trying to persuade small business owners to buy marketing services they don't need. What you DON'T need is:
What you DO need is marketing that gets results. And that requires:
So you get the right message to the right people, consistently.
Ready to find out how?
Step 1. Claim your FREE Special Report, The One Press Release You Can Write to Get Thousands of Dollars Worth of FREE Publicity, which walk you through the easy-to-do process for creating a press release that will get read—as well as how you can leverage it for more web traffic and exposure for your business.
You'll also receive more of my best tips and resources for marketing your business more effectively in Compelling Marketing ezine. But don't worry—I'll never share your email address with anyone else and I won't flood your inbox with a bunch of promotional offers. Simply enter your name and primary email address into the boxes below to get your free report.
Step 2. Get marketing strategies and compelling copy that help you get the right message to the right people, consistently— resulting in more clients and sales for you! Click here to find out more about my marketing and copywriting services.
If you have any questions, feel free to email me or call me at 919.829.1539.
All the Best!
“Wow, what a great job! I was so excited to see it looking so enticing. I showed it to a friend of mine, and her first comment was “Where do I sign up?!” And I really like the title you gave my special report. The greatest line of all though is the description of the report—which really made me laugh. It is such a perfect statement, with such a surprise ending. What a great job...”
--Diane Eisenman, Inner Guidance Counseling